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    How To Get Private Money For Real Estate Investing - Step Four
    by Tom Dunn


    If you have been reading this series, you know that the first three steps for getting private money for real estate investing are developing a Business Plan, creating a Lender Fact Sheet to give to prospective lenders, and developing a Security Agreement. Time for Step Four. This is where it gets fun!

    It's time to create your presentation. This is the prime selling tool you will use when explaining to potential lenders what you will do and how you will do it. The successful presentation will have at least five elements, but the good news is that you've already done most of the work.

    Your Business Plan, Lender Fact Sheet, and Security Agreement have almost all of the raw material you will need to create your presentation. Using those documents, outline your presentation as follows:

    Section I - Introduction - A brief history of you and your investing activities.

    Section II - Portfolio - A representative sample of the deals you have done. Include photos and financial details of transactions that are indicative of the types of deals you typically do.

    Section III - Your Lender Fact Sheet - Expand on the fact sheet and include all the benefits for the lender. What returns can they expect, how much will you likely be borrowing, how often will you be putting their money to work for them? Focus heavily on what's in it for them. Why should they want to loan you private money for real estate investing?

    Section IV - Your Security Agreement - How will their interests be protected, what security will they have if they loan you money for your real estate deals?

    Section V - The Close - Ask for some type of commitment from them, either a commitment to lend, or a follow-up appointment.

    When you're developing your presentation, take into account the tools you are most comfortable with. For instance, PowerPoint is a great tool if you own it and are familiar with it. You may also want to use an overhead projector or white board. Visit the website below for information and a tool that has already created a powerful Private Money Kit PowerPoint Presentation for you.

    Another thing to keep in mind as you're creating your presentation is to become so familiar with it that you could deliver it on the spur of the moment, on the back of a napkin if need be. You never know when you might run into an interested potential lender. He'll be impressed when you deliver a professional presentation "off-the-cuff."

    For more information on Private Money For Real Estate Investing, try visiting http://www.private-money-real-estate-investing.com/five-steps-to-private-money.html

    Crush The Biggest Obstacle to Your Success in Real Estate... or Anything Else! Download my FREE report and Start Investing In Real Estate!

    Tom Dunn is a successful real estate investor and author of the popular DealFiles Real Estate Investor Stories free newsletter. You are welcome to share this report, unedited and in it's entirety, with anyone you like. This text, and all live text links, must remain intact. © 2007 by Tom Dunn.

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